CE LA VI Shanghai
The grand opening of CE LA VI in Shanghai
The client expected a full turnkey project: from concept development and visual style to production, marketing, VIP guests, and coordination on the day of the event. The main challenge is the high brand standard, tight deadlines, and the need to coordinate 20+ contractors at a luxury venue.
— Developed a creative concept for the event and visual identity — Organized complete technical production: lighting, sound, stage, special effects — Prepared performances and art shows — Curated the marketing campaign and invitations — Managed the VIP guest list, KOLs, and celebrity guests — Ensured a clear timeline and team operation on launch day The launch attracted the attention of Shanghai's fashion, nightlife, and lifestyle audiences, enhanced the premium status of the brand, and created content that spread across social media and media outlets.
